Evaluation Activity 5.

Our film's target audience is teenagers aged around 15+. We have addressed/attracted our audience by including aspects in our film which would appeal to them. Firstly, we ensured that the characters playing roles in 'Strides' are of an age which the audience can relate to. The boys involved in our film are all around the age range of 17-18. As the audience is of a similar age they will most likely be drawn in by the characters, and especially as we used 3 good looking boys, the female audience's attention should easily be drawn...

Another aspect of our film which addresses the audience is the soundtrack. As we have used a well known, popular version of a Dr.Dre song, the younger audience would feel it applies to them more. We used current and mainstream music to capture the attention of the audience and try to keep them hooked. As the tune is quite catchy we feel this would be a success. 

Our Unique Selling Point (USP) is that the characters and the story line can easily be related to by the audience. The fact that we used a younger group of characters with the problems that occur everyday means that teenagers (audience) can relate to it. We feel that this would make our film a success...

However, if this were to become a bigger budget film we would have a distribution company who would nationally advertise the film and distribute it to cinemas, with the USP as the main feature of all advertising.